1995 - In a former ice cream parlor, a small studio at Auguststrasse 74 in Mitte became the first Eisdieler. There were only a handful of shops in the whole of Berlin Mitte when we went into business for ourselves after finishing fashion school. Most of the models were unique, made in the studio and sold in the front of the store. 

1999 we opened our current shop on Kastanienallee. At that time the street was still completely undeveloped, no house was renovated and gentrification was still a foreign word. Here we found enough space to do justice to our steadily growing business volume - a larger shop area, a new studio and more storage space gave us more space to develop.

2020 - We have now really been at the start for an incredible 25 years and have to rub our eyes often. We still welcome our customers in our store on Kastanienallee in the heart of Berlin ... and look forward to the next 25 years

Our house brand EISDIELER offers you basics in the form of T-shirts, long sleeves and sweaters. The own labels BOWLER and DIRECTOR'S CUT stand for fashionable timelessness and offer individual outfits with that certain something. The range is rounded off by an exciting mix of accessories. From shoes to bags to sunglasses, gloves, watches and wallets - all brands are carefully selected and have interesting stories to offer. We are always on the lookout for new and fresh things with great passion ...